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PROMPT TO VIDEO

Type it. AI produces it.

Give AI specific creative direction — style, tone, footage preferences, target platform, audience. The more detail you provide, the closer the first draft is to your vision. Review every step. Change anything.

Prompt-to-video walkthrough
The Director

A conversation, not a command

The Director is a multi-turn AI. It asks clarifying questions before producing. Not a single-shot text-to-video — a back-and-forth creative process.

DirectorPRODUCING
You
Make a 60-second Instagram reel about our new coffee blend. Warm tones, lifestyle footage, upbeat acoustic music.
Director
I’ll create a warm, lifestyle-focused reel for your coffee blend. A few questions:

1) Should I feature people drinking the coffee, or focus on the product and brewing process?
2) Any brand colors or logo to include?
3) Do you want voiceover narration or just text captions with music?
You
Focus on the brewing process and the final pour. Our brand color is #8B4513. Just music and text captions, no voiceover.
Director
Perfect. Here’s the plan: 5 scenes — bean close-up, grinding, brewing steam, the pour, final cup with your brand color gradient. Acoustic guitar background. Animated text captions in warm serif. Producing now...
Scene 1
Close-up of whole beans
FOOTAGE: Coffee bean macro
Scene 2
Hand grinding motion
FOOTAGE: Manual grinder action
Scene 3
Steam rising from pour-over
FOOTAGE: Brewing process
Scene 4
The perfect pour into ceramic cup
FOOTAGE: Coffee pour final
PRODUCTION PROGRESS75%
Script
Footage
Captions
Assembly
Adjust anything...
Examples

The more you say, the closer the first draft

SOCIAL AD

“60-second Instagram reel...”

Full prompt: “Make a 60-second Instagram reel about our new coffee blend. Warm tones, lifestyle footage of the brewing process, upbeat acoustic music, text captions only, brand color #8B4513.” — Result: a polished reel ready to post.

PRODUCT DEMO

“3-minute demo of our app...”

Full prompt: “Create a 3-minute product demo for our project management app. Professional tone, screen recordings I’ll upload, narrator voice, highlight the Kanban board and reporting features.” — Result: a structured demo with narration.

RECRUITING

“90-second recruiting video...”

Full prompt: “A 90-second recruiting video for our engineering team. Modern office footage, diverse team shots, exciting music, show perks (remote work, conferences, hardware budget). End with careers page URL.” — Result: a polished employer brand video.

AI-directed production
AI-directed production from your prompt
The process

You direct. AI produces.

YOU SPEAK
Describe your vision
Type your creative direction — as detailed or as loose as you like. Style, tone, duration, platform, audience, footage preferences. The Director fills in what you leave out.
AI ASKS
Clarifying questions
The Director asks follow-up questions before producing. Tone? Target audience? Brand colors? Duration? It fills in gaps intelligently and confirms the plan before proceeding.
SCRIPT
Professional script generated
A scene-by-scene script with narration, visual direction, and timing. Read it, edit any line, approve or redirect. Nothing is produced until you say go.
FOOTAGE
Clips matched to each scene
Millions of licensed clips searched. Each scene gets visuals that match the narration and your style direction. Swap any clip you don’t like.
ASSEMBLED
Complete video built
Voiceover (or text captions), music, transitions, and export formatting. A finished video on a professional timeline. Ready to publish or keep editing.
YOUR CALL
Change anything
Every decision is yours to override. Different voice? Swap it. Wrong footage? Replace it. More energy? Adjust the music. Nothing ships without your explicit approval.
Comparison

More input. More control.

Idea-to-Video works from a topic — “make a video about solar energy.” Prompt-to-Video works from your specific creative direction — style, tone, footage preferences, platform, brand colors, audience. The difference: your first draft is much closer to your final vision. Less revision, more precision.

Creative direction comparison
Control

AI produces. You direct.

Review the script before production starts. Watch the Director's progress in real time. Interrupt to redirect at any point. After delivery, swap clips, rewrite narration, change music, adjust timing, customize captions. The AI is your production crew — fast, capable, and completely under your direction.

Creative control
“I wrote a detailed prompt for a product launch video — brand colors, footage style, music vibe, target audience. The first draft was 90% there. Two small tweaks and it was done. The whole process took 20 minutes.”
Marketing Director, E-commerce Brand

Your vision. AI’s production.

Write a prompt. Get a video. Start free.

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